When food meets culture and banking meets lifestyle, something truly exciting happens. District by Zomato, the platform’s cultural and going out vertical, has officially joined forces with HSBC India in a long term partnership designed to elevate how urban India experiences entertainment.

This collaboration makes HSBC the exclusive banking partner for District’s cultural calendar, which is packed with music concerts, stand up comedy, dining experiences and lifestyle gatherings that are fast becoming a staple for a growing base of first time concert goers and city dwellers hungry for richer experiences.

The association comes at a time when India’s going out culture is booming. Deepinder Goyal’s recent post hinted at just how coveted District events have become, with demand spilling into DMs and requests for passes. But the message is clear. Access is not about contacts or shortcuts anymore. It is about being part of a system that rewards loyalty and opens doors. That is exactly what this HSBC partnership is designed to do.

For HSBC cardholders, the benefits are plentiful. They will be the first to RSVP for high demand shows with presale codes that ensure they never miss out. They will enjoy meaningful savings on some of the most sought after experiences in the country. Most importantly, they will get seamless integration into events that are redefining how India socialises, making every moment more immersive and aspirational.

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Speaking about the collaboration, Rahul Ganjoo, CEO of District by Zomato, emphasised that India’s cultural landscape is evolving rapidly and District aims to be the essential gateway for this evolution. HSBC India echoed this sentiment with Jaswinder Sodhi highlighting that the partnership is about bringing together the best of banking and culture to create memorable experiences that are accessible and enriching for their customers.

The move signals a powerful shift. Entertainment is no longer just about attending an event, it is about belonging to an ecosystem that combines lifestyle, community and convenience. With HSBC and District at the helm, India’s cultural calendar is set to feel more premium, more connected and more exciting than ever before.

 

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