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Case studies
Chess isn't Attracting Brand Inspite of its Popularity

Chess isn't Attracting Brand Inspite of its Popularity
Cosmetic Brand Selling Rs. 8000 Face Cream: Forest Essential's Brand Strategy

Cosmetic Brand Selling Rs. 8000 Face Cream: Forest Essential's Brand Strategy
Stanley Cup: Why should all brands study its Business Model?

Stanley Cup: Why should all brands study its Business Model?

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Licious appoints Tanvi Gangwar as associate director of PR and communications
People
Licious appoints Tanvi Gangwar as associate director of PR and communications
JioStar appoints David Zakkam as SVP and head of analytics and data strategy
People
JioStar appoints David Zakkam as SVP and head of analytics and data strategy
Mondelēz partners with Lotus Bakeries to launch and locally manufacture Biscoff in India
Marketing
Mondelēz partners with Lotus Bakeries to launch and locally manufacture Biscoff in India
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BBC World Service expands Africa based operations with Nairobi at the centre

BBC World Service expands Africa based operations with Nairobi at the centre
Shahrukhz by Danube tower in Dubai honours Shah Rukh Khan journey

Shahrukhz by Danube tower in Dubai honours Shah Rukh Khan journey
Galeries Lafayette Mumbai flagship store marks new chapter in India luxury retail

Galeries Lafayette Mumbai flagship store marks new chapter in India luxury retail
RISE Worldwide and Cricket Australia Sell Out Sponsorship Inventory for India vs Australia Series

RISE Worldwide and Cricket Australia Sell Out Sponsorship Inventory for India vs Australia Series
IPL Valuation Falls Again as Digital Surpasses TV for the First Time

IPL Valuation Falls Again as Digital Surpasses TV for the First Time
Zoho Arattai wins attention with privacy first choices and India friendly performance

Zoho Arattai wins attention with privacy first choices and India friendly performance
Urban Company Brings Instant Cleaning To UAE With 30 Minute Doorstep Service

Urban Company Brings Instant Cleaning To UAE With 30 Minute Doorstep Service
Google HUL SBI and IGI Join as Sponsors for ICC Women’s World Cup 2025

Google HUL SBI and IGI Join as Sponsors for ICC Women’s World Cup 2025