ZOFF Foods Enters Ready to Cook Category in Partnership with Reliance Retail

ZOFF Foods has stepped into the ready to cook food segment with a new line of quick homestyle products aimed at busy urban consumers. Known for its clean label spice offerings, the Raipur based brand has now launched two time saving innovations five minute gravies and one minute marinades. As part of its offline expansion, ZOFF has partnered with Reliance Retail to distribute this new range across India, marking a significant move in its journey to becoming a comprehensive kitchen solutions brand.

The new product line includes five minute gravies priced at one hundred and fifty rupees and one minute marinades priced at seventy five rupees. Both categories are available in four variants each, catering to both vegetarian and non vegetarian preferences. From paneer and magic mix gravies to chicken and mutton options, the gravies promise a rich, slow cooked taste with minimal effort. The marinades include favourites like paneer tikka, chicken chettinad, fish fry, and tandoori chicken, designed to deliver authentic flavours without the need for chopping or blending. Users simply add fresh ingredients like paneer, chicken, or fish to finish the dish, offering full control over hygiene and quality.

This launch is designed for the evolving Indian household where speed and authenticity both matter. The convenience of making traditional recipes without compromising on taste or effort is central to ZOFF’s vision. With the rising demand for clean and quick solutions in home kitchens, the brand is positioning itself as a modern day kitchen ally that understands the need for both time savings and rich, familiar flavours.

Akash Agrawalla, co founder of ZOFF Foods, shared that this expansion is an extension of the brand’s commitment to quality and innovation. He said that Indian cooking is rooted in emotion and tradition, and the new range celebrates that while embracing the fast paced lifestyle of today’s consumer. The collaboration with Reliance Retail will help ZOFF reach more than four hundred stores by July, making the new offerings widely accessible.

Ashish Agrawal added that their shared vision has always been to bring innovation to Indian kitchens while maintaining purity and authenticity. He emphasised that their journey from whole spices to ready to cook meals represents a commitment to clean label products that blend tradition with convenience.

The products are now available across India in Reliance Retail stores and on ZOFF’s official website. By the end of the month, the range will also be listed on leading e commerce and quick commerce platforms, further strengthening its distribution footprint.

As Indian food habits shift towards health conscious, time efficient solutions, ZOFF Foods is responding with a range that balances convenience with heritage. With this bold entry into the ready to cook space, the brand is setting a new benchmark in how India eats at home.

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